40% of Shippers Plan Tech Investments to Meet Industry Changes
A new Descartes survey highlights the growing trend of shippers investing in technology to adapt to industry changes
A recent survey by Descartes revealed that 40% of shippers and logistics service providers plan to invest in transportation technology to adapt to industry and regulatory changes. The study, which surveyed over 630 companies, showed a higher investment rate of 44% among top-performing companies, compared to 32% for lower-performing ones.
Real-time transportation visibility remains the top priority for technology investment for the seventh consecutive year, cited by 36% of respondents. Order management follows closely at 35%, while fleet routing has surged to third place with 29%, up from eighth last year. Carrier sourcing, however, continues to decline, with only 20% of respondents prioritizing it.
“This year’s study once again shows a correlation between business performance and management’s perception of the importance of transportation,” said Mike Hane, Director, Product Marketing, Transportation Management at Descartes. “Top performers continue to take more aggressive actions to grow and expand delivery options for customers, which requires increasing technology investments such as visibility and order management. By contrast, poorer performers are more focused on cost-cutting and are 10 times less likely to expect growth greater than 15% annually than top performers, according to study findings.”
The survey, conducted by Descartes and SAPIO Research, included participants from the logistics community and shippers across various industries in the United States, Canada, and Western Europe.
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